The Category Queen Show Kinsey Machos

Does the concept of artificial intelligence (AI) intimidate you? You're not alone. I too felt uneasy about AI initially. However, it's clear that AI is reshaping our work and personal lives at a rapid pace.
As a business owner, it's crucial not just to stay informed but to embrace AI's potential to revolutionize how we operate. In this transformative conversation, I'm joined by AI expert Callan Faulkner, who shares her remarkable journey from traditional tech roles to harnessing AI for groundbreaking efficiencies and personal development. 
Together, we'll explore the true magic of AI—far beyond automation; it's a tool for uncovering our true professional strengths and achieving greater freedom.
If you've been waiting for a sign to embrace AI, this is it. It's time to transform your work and life. Tune in to this enlightening discussion and discover how AI can simplify and enhance your daily activities.
Key Takeaways
The key to automation and how to use AI-driven tools to significantly reduce time spent on routine tasks, allowing you to focus on growth.How to leverage “Personalization at Scale” to support you in delivering tailored experiences, enhancing customer satisfaction and loyalty.The importance of future-proofing your business to stay ahead of AI advancements and ensure your business remains competitive in a rapidly evolving market.Step-by-step examples of AI in action, demonstrating its power to transform.
Join Callan’s FREE AI Masterclass to go deeper
You can follow Callan Faulkner on her Instagram @callanfaulkner
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.

Are you grinding away with minimal rewards? Feeling like your efforts aren't paying off as expected?
You're not alone. Many of us experience phases of burnout, but it's crucial to understand the underlying causes. In this insightful episode, we dive deep into the true essence of burnout and explore strategies to effectively address its root causes.
Join us if you're ready to transform your work life: achieve more by working less and boosting your earnings. This episode is your gateway to making that shift.
Key Takeaways
Uncover the surprising main driver of overworking and under-earning—prepare to rethink what you know.Introduce ease and flow: Practical tools and strategies to transform both your business operations and personal life.Revamp your money mindset: Learn how to cultivate a relationship with money that supports your goals, rather than undermines them.Balancing act: Understand the critical difference between having a strong work ethic and simply burning the candle at both ends.
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.

You’ve likely heard the saying, “Knowledge is power,” but I’ve learned that with greater knowledge comes greater responsibility and a deeper sense of vulnerability. 
Dive into this conversation with me as we discuss the double-edged sword of knowledge and what to be aware of as you grow in your wisdom. 
Key Takeaways
The Dunning-Kruger Effect and how it explains the cyclical nature of confidence and knowledge. The significance of turning insecurities and doubt into empathy and connection to foster a deeper sense of understanding with yourself and others. How to spiritually anchor yourself as you face adversity in your personal and professional challenges. 
Resources Referenced:
Ecclesiastes 1:18The Dunning-Kruger Effect
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.

In today's episode, I dive deep into the world of webinars, sharing my personal journey and the transformative power they hold in expanding your reach and credibility within your niche. 
From my initial skepticism to fully embracing webinars as a cornerstone of my digital strategy, I explore the nuanced dynamics of effective webinar marketing and how it aligns with our mission to help female entrepreneurs magnify their brilliance and accelerate their revenue. 
Get ready to take some notes as we go on a journey together to transform the way we approach webinars. This episode is all about practical tips and strategies that you can start implementing right away. 
Key Takeaways
How to use webinars to position yourself as a thought leader, hone your skills as a speaker, and deepen your understanding of audience engagement. Best practices for exceptional webinar delivery; how to move beyond “teaching” to completely transforming the hearts and minds of your audience. The end-to-end webinar roadmap—everything you need to know to plan, execute, and convert more top-tier clients with one, simple 90-minute presentation. 
Resources Referenced:
Download Your Free Webinars That Convert Toolkit
Join us inside The Category Queen School where you’ll learn how to discover your unique niche, create content that converts, and enroll top-tier clients consistently. Enroll today and get instant access: https://kinseymachos.com/thecqschool
Ready to take your coaching business to the next level with a world-class scale plan? Get on the waitlist for the Scale Like A Queen experience: www.kinseymachos.com/scale
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.

Are you riding a wave of momentum in your coaching business, feeling an undeniable fire within, urging you to grow to new heights? 
In this special episode, I peel back the layers of what it truly means to scale and the key components of a thriving, healthy, well-known coaching business. 
This narrative is woven from my personal journey of growth and scale, reflecting back from my first year as a coach, walking away from the corporate grind, to the global coaching brand I’ve built today.
As I go deeper into the three critical elements essential for elevating your coaching business, I also invite you to explore a deeper meaning behind the desire to amplify your reach and revenue. 
Join me on this journey of transformation, from envisioning your world-class scale plan to embodying the visionary leadership that propels it.
Key Takeaways
What scaling really is, the costs associated with it, and how to know if you’re ready to take your coaching business to the next level. The 3 core scalable systems you’ll need to implement to build something that’s bigger than you without burning out. The journey from “Coach” to “CEO” and the identity shifts to consider as you grow to new heights. The characteristics you must embody to prepare your mind, body, and spirit for the trials and tribulations of expanded growth. 
Resources Referenced:
Episode 36: Your Scalable Offer (Part I)Episode 37: Your Scalable Offer (Part II)Episode 109: Growing vs. ScalingEpisode 147: Achieving Success on Your Own Terms: Lifestyle Business or Scalable Business
Join us inside The Category Queen School where you’ll learn how to discover your unique niche, create content that converts, and enroll top-tier clients consistently. Enroll today and get instant access: https://kinseymachos.com/thecqschool
Ready to take your coaching business to the next level with a world-class scale plan? Get on the waitlist for the Scale Like A Queen experience: www.kinseymachos.com/scale
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a...

What’s your vision for your business? In today’s episode, I explore the difference between a lifestyle business and a scalable business. 
This topic isn’t just theory for me; it’s a reflection of my own evolution as an entrepreneur. I vividly remember the days when the dream was simply to break free from the constraints of a corporate job, armed with nothing but a used MacBook and a deep-seated yearning for freedom. 
Fast-forward to today, and the vision has magnified—not just to dominate a niche but to create a league of our own, helping thousands of women find their voice and their power in the entrepreneurial world.
This conversation is about recognizing the crossroads we find ourselves at when our business begins to demand more from us, not just in terms of work but in the very essence of who we are as leaders. 
It’s about the pivotal moment when we realize that scaling a business isn’t merely about financial growth but about the profound transformation from being a coach or consultant to embracing the mantle of CEO.
Key Takeaways:
The importance of a vision; what it is, what it does, and how it guides your strategic decisions.Identity Evolution: Scaling means transforming from a coach to a CEO, where strategic leadership becomes intrinsic to our identity. How to embrace the costs of growth. Scaling involves embracing a new, bolder version of ourselves, ready to tackle the complexities of a larger business with resilience and foresight.
Resources Referenced:
Episode 36: Your Scalable Offer (Part I)Episode 37: Your Scalable Offer (Part II)
Join us inside The Category Queen School where you’ll learn how to discover your unique niche, create content that converts, and enroll top-tier clients consistently. Enroll today and get instant access: https://kinseymachos.com/thecqschool
Ready to take your coaching business to the next level with a world-class scale plan? Get on the waitlist for the Scale Like A Queen experience: www.kinseymachos.com/scale
Apple Podcast | Spotify 
Connect With Kinsey Machos: 
Website | Instagram | LinkedIn | Facebook 
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 
Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.