3: What It Means to Create a Brand (and Not Just a Business)

The quickest way to build a business is by building an irresistible brand. In this episode, Kinsey goes into detail about the difference between a brand and a business and how creating a business gets so much easier when you have a BRAND to build on. Learn how to recognize the difference between the two, identify what your brand is, and how you can create “on-brand” content that builds the know, like and trust with your audience.